Chicago Census

Before this week, 33-year-old Adam Hollingsworth was known as the “Dread Head Cowboy.” As of Monday, Chicago’s mayor gave him a new title: “Census Cowboy.” “Everyone keeps complaining about funding for schools and all this brutality. If we want power, we need to stand up,” Hollingsworth told NBC 5. As a way to encourage Chicago residents to fill out the…

Chicago Mayor Lori Lightfoot is taking a rather unconventional approach to encourage residents to fill out the 2020 Census — employing a mascot dubbed the “census cowboy.” At a news conference Monday afternoon where she pleaded with residents to step up and let their voices be heard, the mayor acknowledged Chicago has a 55% census response rate — compared to…

Mayor Lori Lightfoot challenges Chicago to complete the census and the ward with the greatest percentage of responses wins ice cream. NBC 5’s Kye Martin explains how it works.