It's a touchdown for tailgaters who prefer a cold soda over a cold beer.
Soldier Field is setting aside about 100 "Family Friendly" parking spaces in lots south of the Adler Planetarium this season, the Sun-Times reports.
Fans fed-up with the alcoholic crowd blew the whistle, and the stadium heard them.
These teetotalers will pay the same amount as drinkers for a 10-game parking pass - $460 plus a $15 administration fee, but they'll be kept away from most of the rabble -- until some drunkard heaves the football too far during a parking lot pick up game, of course.
Fans caught holding any alcohol in the booze-free zone will face more than a 10-yard penalty: they could lose parking privileges and game day tickets.
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