Cubs Erect Mock-Ups of Proposed Wrigley Signs

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    NEWSLETTERS

    The Chicago Cubs erected mock-ups of their proposed signage and video boards at Wrigley Field Tuesday, according to the Chicago Tribune.

    The Chicago Cubs erected mock-ups of their proposed signage and video boards at Wrigley Field Tuesday, according to the Chicago Tribune.

    Mock-ups of right-field sign and tarps representing the proposed 6,000-square-foot video screen were reportedly put into position to “evaluate the impact” the objects could potentially have, spokesman Julian Green told the Tribune.

    The Wrigleyville Rooftops Association said they were appreciative of the team’s efforts but still not sold on the ads.

    "We appreciate the Cubs' willingness to demonstrate the impact of their sign plan,” the association said in a statement. "We were shown several options today, which we will verify with the permit applications they have submitted to the City of Chicago. We know one thing for sure: Signs on the Rooftops have no obstruction of our patrons' views and remain the best solution to provide sign revenue to the team."

    The association threatened to sue last month if the renovations obstruct their views, which they claimed would drive them out of business.

    Cubs chairman Tom Ricketts told the Tribune he considered the sign to be “minimal” blockage of the view from rooftops and that the sizing was what they expected.