McDonald’s is reportedly beefing up its quarter pounder.
The world’s largest hamburger chain could roll out a supersized quarter-pounder patty within the next month, CNBC, citing an internal document, reports.
The new patty is expected to weigh 4.25 ounces before cooking and will be shaped differently. The current patty weighs 4 ounces before cooking, according to McDonald’s’ Twitter.
CNBC reports that the change is intended to improve the “taste, texture and appearance of the burgers” and will result in a “juicier and more flavorful burger.”
U.S. & World
The Oak Brook-based chain would not comment on the news, but said in a statement that more details would be shared soon.
"As CEO Steve Easterbrook has shared, we’re always innovating around McDonald’s food, drinks and restaurant experience based on customers’ preferences, and that includes hotter food and reviewing cooking procedures, and we’ll share more details soon," the statement read.
The move comes just months after beef prices reached record highs and less than two weeks after the burger chain revealed plans to shrink its number of U.S. restaurants for the first time in more than 40 years.