Adidas Unveils New Derrick Rose Campaign

Bulls star films commercial in Spanish bull ring

By Marcus Riley
|  Thursday, Sep 29, 2011  |  Updated 4:48 PM CDT
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The Bulls star played the part of a real bull in the first spot for the adizero line.

The Bulls star played the part of a real bull in the first spot for the adizero line.

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Seeing as NBA basketball won't be happening anytime soon, Bulls star Derrick Rose has had plenty of time for other pursuits.

Such as filming a slick new Adidas commercial for the release of his new shoe, the adiZero Rose 2.

The 60-second spot was filmed in Madrid, Spain, and features the reigning MVP showcasing his athleticism inside a bull ring, complete with a matador.

The commercial will begin national TV rotation on October 5 on ESPN, the Cartoon Network and during NFL broadcasts.

The shoe will appear in stores October 6 in home and away colors, and will eventually roll out in five additional colors. It'll be sold exclusively at Foot Locker and Eastbay for $110.

And if the owners and players doesn't get their act together soon, it might not be the only time you'll see Rose playing in Europe.

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