Now there's nothing that David Hasselhoff can't laugh at himself about.
The "Baywatch" star, whose battle with the bottle went viral with a 2007 video showing him writhing drunk and shirtless on the floor begging for a cheeseburger, laughed about the incident at a Comedy Central roast. The YouTube clip drew more than a billion viewers, all clicking to see the beloved-by-Germans singer and erstwhile talent judge's rock bottom moment. Prior to Sunday's taping, which airs Aug. 15, Hasselhoff had never addressed the infamous video.
"I've been waiting for a forum to talk about where I'm at," Hasselhoff told Popeater backstage at the event. " I didn't do it in the beginning because I was in a very personal matter and it involved the custody of my children."
Emcee Seth MacFarlane hit The Hoff hard.
"How do you make jokes about a joke? How do you embarrass a man who so thoroughly embarrasses himself?" MacFarlane asked. "How do you put someone down when they are already lying shirtless on the floor."
"I'm so relieved you're wearing a shirt tonight because it will be so much easier than picking the vomit out of your chest hair later," he said.
"Baywatch" co-star and animal rights activist Pamela Anderson didn't spare her old pal, either.
"David I have to say, when I saw the video of you lying on the floor - drunk, broken down, cheeseburger meat falling from your mouth - I felt so sad," said Anderson. "For that cow."
Afterward, a good natured Hasselhoff insisted the event was "therapeutic."
"No one got me," he said. "I'm still laughing. My face hurts. I'm sorry it's over."