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First lady Michelle Obama with designer Jason Wu at the Museum of American History in March 2010.
The designer whose fans include First Lady Michelle Obama launched a new women's collection this week at 49 Nordstrom locations across the country, include Obama's hometown.
Miss Wu, the contemporary label by designer Jason Wu, hit stores Monday with 40 pieces ranging from $195 to $795 for the spring-summer season. The line, featuring seasonal handbags, shoes and clothing, is described by the chain as having "a relaxed downtown attitude with the spirit of a modern but strong gamine."
“I felt that there was a place in the ever-growing designer contemporary market for these
feminine and sophisticated pieces,” Jason Wu said in a statement.
Wu will visit Nordstrom's Michigan Avenue store on Jan. 10 to celebrate the launch of the new line and offering a sneak peek at the Spring/Summer 2013 collection. Customers can visit from 6-8 p.m., no RSVP required.
This isn't the first time Wu's name entered the realm of even casual fashionistas. Obama wore four Wu gowns in 2008, notably a floor-length, one-shoulder chiffon stunner at President Barack Obama's official Inaugural Ball. She later donated the dress to the Smithsonian.
Wu has said he feels the First Lady’s support dramatically changed his career.
"I feel really fortunate… it's really the ultimate compliment to have the First Lady wear my clothes, I couldn't be more thrilled,” Wu said. “One thing that makes me extremely happy is to be a part of history…more so than as a designer, as person, that's amazing!"
The young designer built his resume from there, even creating a line for Target that sold out in hours.