The PSA, cut for the My Brother’s Keeper Alliance initiative, features the former president along with Chance and NBA superstar Steph Curry.
The video is part of the group’s efforts to provide mentorship, reduce violence, and to improve life outcomes for young men of color, according to the group’s website.
“There is nothing, not a single thing, that’s more important to the future of America than whether or not young people all across this country can achieve their dreams,” Obama says in the video.
THE MBK Initiative is now active in more than 250 cities, and now functions under the direction of the Obama Foundation.
Several notable individuals serve on the group’s board, including renowned author Walter Isaacson and musician John Legend.