Hilfiger Eyes Fashion Icons, Expansion

Fashion Designer In Town Saturday

Fashion designer Tommy Hilfiger, who was in town Saturday to show off his clothing line and light the Macy's Christmas tree, talked about his designs and his hopes for expanding his brand.

Macy's is now the only department store licensed to sell Hilfiger's collection of men's and women's sportswear. The new partnership is what brought Hilfiger to Chicago.

In Hilfiger's fall collection is a return to elegant American sportswear for women, reworking classics from the 60s and 70s. For men, it's classics mixed with tons of texture and patterns. Hilfiger said American icons such as Jackie Kennedy, Grace Kelly, Audrey Hepburn and James Dean.

"He's perfect for reinventing the classic," said Jenny Wilkins, Macy's trend correspondent. "So everything from the men's winter bomber jacket to a great button-down Oxford -- full pops of color and layering. Perfect for transitional weather here in Chicago."

Hilfiger's multi-billion dollar company is also into fragrance and home accessories -- and it's still expanding.

"In the future, I'd like to do more for the home, more stores," Hilfiger said. "So it's always exciting."

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