college basketball

The 2021 NCAA men’s basketball championship averaged 16.9 million viewers, the lowest rating for CBS since it started broadcasting in 1982.

Iowa basketball star Luka Garza announced Tuesday on CNBC that he is auctioning off his first NFT.

There was another team out there that was marching through the season undefeated, that looked unstoppable at times, that had all arrows pointing toward a national title.

The two best teams all season will play for the national championship Monday night.

Jared Butler scored 17 points to lead five Baylor players in double figures, and the Bears roared to a 78-59 victory over Houston in the Final Four.

A series of CarMax ads featuring WNBA standout Sue Bird uses humor and misdirection to elevate female athletes.

It’s not easy to bury a team as good as USC, let alone in a half, no matter how easy Gonzaga made it look. Somehow, coach Mark Few called it in advance.

The Women’s Basketball Coaches Association sent a letter to NCAA President Mark Emmert saying the external review he proposed to look into potential gender equity issues wasn’t good enough.

The NCAA Tournament still looks like the field versus Gonzaga.

“She’s a fan. When she says she watches it seriously, she does,” Loyola-Chicago head coach Porter Moser said.

Members of Congress are seeking answers for last week’s NCAA weight room disparity in San Antonio, the site of the women’s basketball tournament.

“We had one of the biggest weekends this last weekend that we have seen in years,” Penn National Gaming CEO Jay Snowden told CNBC.

Considering how everything else has gone this past year, March was bound to be mad. So far, it hasn’t disappointed.

Add COVID-19 testing to the differences between the women’s and men’s tournaments that has coaches and players unhappy in Texas about what they say is a growing list of inequities.

A Stanford University sports performance coach posted photos to Twitter Thursday revealing inequities between the women’s and men’s weight rooms.

NCAA Vice President of Women’s Basketball Lynn Holzman has apologized after a video on social media showed the small stack of weights provided to the women’s teams in San Antonio in comparison to the spacious weight room for the men’s teams in Indianapolis.

The teams had barely landed in Texas when complaints of inequity between the women’s and men’s tournaments roared over social media posts noting the women’s weight training facilities in San Antonio were severely lacking compared to what the men have in Indianapolis.

The NCAA Tournament returned to the big stage with a small first step, proving it can still showcase tight games and generate real excitement, even in mostly empty arenas

CBS Sports and Turner Sports bring in $1 billion in advertisement for the NCAA Men’s Tournament which could attract more than 20 million TV viewers.

Fewer Americans expect to fill out brackets for the NCAA’s college basketball tournament this year, but the overall number of people making bets on March Madness is likely to remain about the same as the last time the tournament was held, in 2019.