New Jersey

New Jersey Mall Has Change Of Heart, Won't Charge Kids to Visit Santa

Like the day the Grinch’s heart grew three sizes, and the true meaning of Christmas came true, there’s been a change of heart at the Cherry Hill Mall -- children will no longer have to pay to see Santa Claus!

The change came after backlash from parents over reports by The Philadelphia Inquirer that admission to the Cherry Hill Mall's Adventure to Santa cost between $35 and $50. The packages were sold to come with photos or video of the visit.

A full statement issued by Cherry Hill Mall Management Monday read:

"Our customers and their mall experience is our number one priority. After last year’s wildly successful debut of “Adventure to Santa – A DreamWorks DreamPlace,” at Cherry Hill Mall, we decided to bring back the interactive journey for families to enjoy this holiday season.

A truly unique Santa experience, Dream Works’ “Adventure to Santa” at Cherry Hill Mall is an immersive, interactive 17-20 minute attraction that takes families on a trip to the North Pole to see Santa –and is one of only 12 locations in the nation.

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In the spirit of the holiday season, we want to keep things festive and bright. We have heard and value our loyal customers’ feedback and as a result, have decided to remove the photo package purchase requirements."

The display features characters from the "Shrek" movies as well as a virtual sleigh ride, a concert performed by elves, and various games.

The Santa attraction was free last year.

Copyright AP - Associated Press
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