Patron Pushes the “Ultimat” Premium Vodka

Locals get a chance to sample Ultimat at Chicago Illuminiating Company.

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Onasis Odelmo Photography
Moshpix: Patron, the company that's managed to dominate the high-end tequila industry, is making moves in the tequila world. The company is now distributing Ultimat, a luxury brand of vodka produced in Poland. The company hosted an event at the Chicago Illuminating Company in an effort to introduce the brand to local sippers. The "Ultimat Aftermarket" event featured wardrobe styling and bowtie tying lessons, and opportunities to mix your own drinks.
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