Cosmetic Gadget War Heats Up, Vibrates, Rotates

There’s a veritable mascara war going on out there, and it’s getting serious. It started off small, pitting two vibrating mascaras against one another -- Lancome Ôscillation and Estee Lauder’s Turbo Lash, but now it’s spreading with Givenchy eschewing a traditional brush or comb for a porcupine-eque spherical applicator, while SpinLash has a rotating version.

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