It's Tulip watch on The Magnificent Mile and Votre Vu rolls out the red carpet for the next three days!
Spring is here and we know all these wonderful showers will make the Magnificent Mile "City Beautiful." And thru May 2nd there is something wonderful you need to do! Come out to 401 N. Michigan Avenue and let the red carpet be your guide the Votre Vu "Vu Bar" for great samples of Snapdragon, fine French skin care, and so much more! Beauty comes from inside out so "come on out" for great Votre Vu samples and keep on eye on the blooming Tulips, too!
Chicagoans and its visitors are now on “Tulip Watch” as The Greater North Michigan Avenue Association kicks off the 6th annual Tulips on The Magnificent Mile® presented by Hotel Felix, a celebration of the blooming of hundreds-of-thousands of magnificent tulips and Chicago’s famous architecture all along North Michigan Avenue.
“The bloom of the tulips along North Michigan Avenue signals the arrival of spring for the entire city of Chicago. The impact these beautiful tulips have on an urban destination – already one of the great avenues of the world – is significant, enhancing the incredible architecture and pristine streetscape and making its users – residents, employees, and visitors alike – relish such a welcome time of year in the city,” declares Jennifer Oglesby, volunteer Chair of Tulips on The Magnificent Mile and Tourism Manager at Bloomingdale’s.
“The tulips along The Magnificent Mile® are expected to bloom between May 8 and 10, just in time for Mother’s Day,” predicts Jim Davis, Gardening and Landscaping Expert at Moore Landscapes, Inc.
This year, Tulips commissioned Chicago’s top architectural firms to honor Chicago architectural visionary Daniel Burnham by taking the “City Beautiful” movement and creating sculptures based on the movement’s hallmarks of harmony, beauty and symmetry. Each firm’s creation has been implanted in flowerbeds all along North Michigan Avenue – from Chicago Avenue to Pioneer Court.
Participating architecture firms include:
- Perkins & Will
- VOA Associates, Inc.
- Lucien Lagrange Architects
- UrbanWorks, Ltd.
Starting now through the end of May, Michigan Avenue goers can log on to www.TheMagnificentMile.com to vote for their favorite sculpture, and that winner will receive the coveted People’s Choice award.
On April 18th, The Chicago Architecture Foundation will begin offering guided tours of The Magnificent Mile architecture and the creative sculptures on Tuesdays and Saturdays. Walking maps are also available on www.TheMagnificentMile.com for those who want to explore at their leisure.
Additionally, The Magnificent Mile® Floral Market, the first open-air, fresh flower market on North Michigan Avenue, is scheduled to bloom on Thursday, April 30, Friday, May 1 and Saturday, May 2, at the plaza of the John Hancock Center.
Hotels, retailers and restaurants are also participating in Tulips on The Magnificent Mile presented by Hotel Felix, with springtime and green-themed special offers throughout April and May.