The Chicago Bears hold the distinction of having one of the most expensive average ticket prices in the NFL, but do fans really get much bang for their buck when they attend contests at Soldier Field?
According to a study released by TickPick, the answer to that question is no.
Using a metric that balances projected win totals, average ticket prices, and home field advantage, the service found that the Bears provide their fans with an average Cost Per Win of $770.42, which is dead last in the NFL. The Seattle Seahawks have the second-highest CPW in the league, with fans shelling out an average of $543.17 per victory when they watch the defending Super Bowl champions.
With the Bears, ticket prices have been higher at Soldier Field because of the scarcity of seats after the team remodeled the stadium. With the smallest seating capacity in the NFL, the Bears can charge a higher rate for their tickets, and they certainly do, with an average ticket price of $399.05, which trails only the Seahawks in the NFL.
That big chunk of change is a big part of the reason that the Bears are such a valuable franchise despite their small stadium, ranking seventh in the NFL at $1.7 billion according to Forbes Magazine. The Bears also saw a 36% jump in their valuation over last season, putting them fourth in the NFL in that category.