Brand new denim boutique DNA 2050 is giving customers an incentive to clean out your closet.
Donate your gently worn denim and get 30 percent off a new purchase through Nov. 29.
The "denim bar," which opened last month, promises every fit for every style of body, including hard-to-find labels like J Brand and Jean Shop, as well brands like True Religion and 7 for all Mankind.
The donated items will be given to the Lincoln Park Community Shelter.
DNA 2050, 900 Shops (900 N. Michigan Ave.), (312) 944-0040