Happy Birthday, Twinkie

Sweet treat, invented in Chicago, turns 80

By Matt Bartosik
|  Wednesday, Apr 7, 2010  |  Updated 6:12 AM CDT
View Comments (
)
|
Email
|
Print
Happy Birthday, Twinkie

Getty Images

The Twinkie is about to have its mid-shelf-life crisis.

advertisement
Photos and Videos
More Photos and Videos

The Twinkie is about to have its mid-shelf-life crisis.

Today, the golden sponge cake with creamy filling turns 80 years old.

Invented right here in the Chicago area, Hostess bakery manager James Dewar debuted the popular shortbread cakes in 1930. They were originally made with a banana-cream filling, but when bananas were rationed during World War II, the company switched to vanilla cream.

In a case of "Don't fix what isn't broken," Hostess continues to use vanilla cream in its recipe to this day.

Now, could an individual Twinkie actually last 80 years?

Urban legend would have you believe so. It's true that Twinkies do spoil more slowly than most pastries because they are made without dairy products. However, the average shelf life of a Twinkie is actually about 25 days.

How long a person could last on a diet of Twinkies is yet to be determined.

Matt Bartosik is a Chicago native and a social media sovereign.

Posted Apr 6, 2010
Leave Comments
What's New
NBCChicago Nonstop
Take in some highlights from the newest member of the NBCChicago family. Or find our digital channel on Comcast Channel 341; WOW Channel 130 or RCN Channel 50.
Follow Us
Sign up to receive news and updates that matter to you.
Send Us Your Story Tips
Check Out