Bears Billboards Hit Streets Running

Johnny Knox highlights new Bears campaign

By Jenel Nels
|  Thursday, Sep 2, 2010  |  Updated 12:56 PM CDT
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PHOTOS:  Bears/Chargers Pre-Season Action

Chicago Bears

Mobile Bears Billboard. Chicago Bears new "One City. One Team" campaign

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The Chicago Bears kicked off a new advertising blitz Monday that's harder to miss than a Desmond Clark long-snap.

The team debuted a pair of mobile billboards that  will roar through Chicagoland depicting a game situation.

One vehicle will feature a photograph of speedster Johnny Knox racing toward the end zone. The trailing vehicle will the Vikings, Packers and Lions chasing him.

The mobile Bears billboard is part of the team's "One City. One Team" campaign.

The Bears open the regular season Sunday, September 12 against the Lions at Soldier Field.

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