Local Targets Call Missoni Sale 'Black Tuesday' - NBC Chicago

Local Targets Call Missoni Sale 'Black Tuesday'

Stores sold out almost as soon as they opened, and returns are going as fast



    (Published Thursday, Sept. 15, 2011)

    A day after Target's latest designer deal sold out almost as soon as stores opened, any returns are getting snatched up just as fast.

    The company launched a line Tuesday by Italian fashion house Missoni, and some stores sold out of the designer's clothes, shoes, housewares, luggage and even bikes by 9 a.m.

    Those who tried to avoid the crunch at stores found a crashed website, which also quickly sold out. Target apologized for the inconvenience.

    At Target on Elston in Chicago, a lone Missoni skirt didn't last long Wednesday morning on shelves.

    "We call it black Tuesday," said store manager Cari Butcher. "They come in, they go. We were wiped out by 9 a.m."

    Kirsten Ingvoldstad spent $54.99 for a Missoni dress that others are selling on ebay for twice that much.
    "I could never afford this otherwise," Ingvoldstad said. "I stalked the sale waiting."

    Regular Missoni garments cost hundreds and even thousands of dollars, which made Target's sale items even more coveted.

    Corri McFadden, owner of eDrop-Off, said she sells real Missoni secondhand and never expected there would be thousands of items from Target on the site Wednesday.
    "It's the 'it' piece to have," McFadden said.