A HOW-TO BLOG FOR CHICAGO BUSINESS

Oct 11, 2013
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By Nina Interlandi-Bell, Edited by: David Wolinsky

Why You Should Pick Your Social Media Battles

Why You Should Pick Your Social Media Battles

The Internet: simultaneously exciting and exhausting, useful and useless. Social media, in particular, is a hot topic these days for businesses large and small. You can try to tackle it all yourself, slough...

Oct 7, 2013
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By David Wolinsky

Martha Stewart vs. Apple PR

Martha Stewart vs. Apple PR

No matter how progressive we may think brands are getting, nobody likes having bad things about them being said on the Internet. Only, wait, the Internet is a veritable rainbow of sass, overflowing at any given...

Oct 7, 2013
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By Josh Burns, Edited by: David Wolinsky

How to Increase Your Clicks and Conversions in Social Media

How to Increase Your Clicks and Conversions in Social Media

If you're using social media for your business, I'm assuming one of your goals is to convert more customers. One of the biggest complaints I hear about in social media is that people aren't able to increase...

Oct 1, 2013
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By Steve Robinson, Edited by: David Wolinsky

What to Know Before You Quit Your Job

What to Know Before You Quit Your Job

Ah, the lure of being your own boss -- the freedom, the flexibility, and frankly, the fear. If you’re seriously considering joining the swelling ranks of the self-employed, you already know that you need a solid...

Sep 26, 2013
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By Adam Fridman, Edited by: David Wolinsky

My Biggest Takeaway from Social Media Week

My Biggest Takeaway from Social Media Week

Social Media Week is winding down, alas. It has been host to 185 different events focused around different aspects of social media, ranging from sports media, SEO, content marketing, social media in healthcare...

Sep 19, 2013
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By David Wolinsky

Go to There: Social Media Week

Go to There: Social Media Week

Yes, Chicago Ideas Week is still coming up, but Social Media Week is even closer — it’s next week. As in, it’s all of next week - from Sept. 23 straight through to Sept. 27 - and it’s got folks like...

Sep 11, 2013
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By David Wolinsky

A Peek Inside: Echo Global Logistics

A Peek Inside: Echo Global Logistics

Echo Global Logistics sounds like it might be the shell corporation for a James Bond villain's shady dealings, but the Chicago-based company actually up to something far more altruistic: It's a leading provider...

Sep 3, 2013
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By David Wolinsky

Why It Might Be Time To Ditch the Hashtag

Why It Might Be Time To Ditch the Hashtag

According to a new study, 75 percent of social media users use hashtags. If you don’t know, hashtags are phrases or words prefixed with the # symbol, which is a way to group such information — for example,...

Aug 29, 2013
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By David Wolinsky

Small Businesses Favor Twitter Over Facebook: Survey

Small Businesses Favor Twitter Over Facebook: Survey

Recently, I have found myself back on Facebook. Whenever people find out I don’t use Facebook, they react with great shock and disgust — and maybe just a smidge of jealousy. I’ve climbed back onto it to...

Aug 27, 2013
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By David Wolinsky

Should You Sell Directly Through YouTube?

Should You Sell Directly Through YouTube?

Multi-channel network and YouTube technology partner ZEFR is teaming up with Fuisz Media Group to bring the latter’s “patented pixel technology” to YouTube. All these names and vague terms may sound like...

About
A blog dedicated to Chicago business. From “how-to” startup tips to the latest and greatest business news in the Windy City. Lean on our experts, ask questions, find out best practices to take your passion project professional and learn about all the business happenings in the city.

NBC TV, Television Stations & Broadcast Companies, Chicago, IL