<![CDATA[NBC Chicago - Chicago Business News - Money, Financial & Corporate News]]> Copyright 2015 http://www.nbcchicago.com/news/business http://media.nbcbayarea.com/designimages/5-Chicago-Blue.png NBC Chicago http://www.nbcchicago.com en-us Fri, 22 May 2015 08:29:29 -0500 Fri, 22 May 2015 08:29:29 -0500 NBC Owned Television Stations <![CDATA[Cannabis Munchies on Display at Marijuana Trade Show in Chicago]]> Thu, 21 May 2015 11:35:48 -0500 http://media.nbcchicago.com/images/213*120/cannabis+chocolate.jpg

Cannabis lemonade. Cannabis honey. Even cannabis krispie treats -- bottled, packaged and labeled like any other products.

A few years ago, they could have landed you in prison.  But in Illinois, they’re about to become big business.

“When we first started in Colorado, there was no blueprint for this business,” said consultant Greg Gamet, walking the exhibit floor at Chicago’s Marijuana Business Conference and Expo. “We’ve seen real estate prices go from $50 a square foot, to $250 a square foot in three years.”

The conference is in Chicago for a reason. The state’s first medical marijuana licensees were confirmed in January, and product is expected to start flowing by year’s end.

“We’re hoping sometime in September or October,” said Edward Jauch, head of security for InGrown Farms, which is building a sprawling cultivation center near Freeport. “We came to this conference to support this industry.  It’s new, it’s up and coming, and we’re here to learn from other people.”

There is plenty to learn. From cultivation, to packaging, to security and transport, marijuana is one of the few businesses which Illinois residents will witness from the ground up.

And one of the biggest learning curves, involves money.

“Marijuana is only cash,” said David Ellerstein, CEO of Jane Systems. “There’s no Visa or Mastercard.”

Because trafficking in marijuana is still considered a federal crime, many banks believe processing the cash from medical marijuana businesses will expose them to money laundering charges with federal regulators. Finding a bank willing to handle the millions of dollars the business is expected to generate, could be challenging. Ellerstein’s firm offers a hardened kiosk machine, which handles the cash inside the dispensary, and controls the entire point-of-sale experience.

“We think this is something the regulators would embrace,” he said.

The exhibit halls of the Chicago Hilton and Towers were packed with vendors offering a glimpse of the world as it’s about to become in Illinois. From growing lights, to child-proof bags, to marijuana labeling systems and safes for the cash, it’s all here.

“We get to change people’s perceptions of what cannabis is,” said Marco Hoffman of VCC Brands.  “We take people and their preconceived notions, and knock down that wall.”

VCC produces marijuana edibles. Their “Cannabis Quencher” is a THC-infused lemonade. They also offer candies, olive oil, even rice-krispie treats, all carrying the active ingredient which gives marijuana its punch.

“This is the equivalent of six or seven beers,” Hoffman said, holding a bottle of his lemonade. “This is a THC delivery system. We extract the oils from the plant and infuse it into products that they don’t have to smoke or even eat.”

Hoffman has been in the business for 10 years and is considered one of the “graybeards” of the industry. He’s 40 years old. And because cannabis can’t be transported across state lines, all of his products have to be manufactured in the state where they’re sold. They would not be licensed, but would work with licensed growers here.

“We’d teach them how to extract and infuse it and how to make these brands, then they would become the distributor of these products in this state,” he said. “I am confident we are going to get into Illinois.”

By any measure, it’s a surreal experience to see exhibitors selling materials to legally cultivate a product which has put to many people behind bars. Perhaps Gamet, the Denver consultant, sums it up best.

“Financial institutions that wouldn’t even take our phone calls five years ago, are calling us now trying to lend us money in this industry.”

Photo Credit: NBCChicago.com]]>
<![CDATA[Inc. Well]]> Thu, 21 May 2015 11:46:57 -0500 ]]> <![CDATA[Protesters Deliver Petition of Demands to McDonald's]]> Thu, 21 May 2015 12:23:24 -0500 http://media.nbcchicago.com/images/213*120/Fight-for-15---1.jpg

More than 1,000 “Fight for 15” protesters returned to McDonald's headquarters Thursday to rally for higher wages ahead of the company’s annual shareholder meeting.

Demonstrators marched down streets outside the Oak Brook building and gathered in front of the main entrance, which was blocked off by police. The group — police estimated there were more than 1,000 — chanted "If we don't get it, shut it down" and "No burgers, no fries, make our paychecks supersize."

Protesters delivered a petition with more than one million signatures calling for the fast food giant to pay an hourly wage of $15. While police said the demonstrators weren't allowed in, a McDonald's representative did come out to receive the signatures. 

The rally comes just one day after hundreds of protesters swarmed the headquarters, prompting the company to close a nearby restaurant and building for traffic concerns.

Demonstrators from the "Fight for 15" organization, many of them members of the Service Employees International Union, came from cities such as New York City and Kansas City to be on hand for Wednesday's rally.

"We go to work every day. We slave. We sweat for $8.25," said Dominique Mack, who works at a McDonald's restaurant at West Roosevelt Road and Harlem Avenue in Chicago. "That can't take care of our kids. We got a house. We got bills we need to pay. Like every other worker that goes to work, we would like to get paid like everybody else."

The campaign for pay of $15 an hour and a union began in late 2012 and has involved a range of tactics, including ongoing demonstrations in cities around the country. Earlier this year, McDonald's said it would raise its starting pay for workers to $1 above the local minimum wage. Labor organizers said the move falls short because it only applies to company-owned stores.

In addition to the wage increase, many of the workers on hand said they also want the opportunity to be represented by a union.

"Whether it's the eight-hour work day, paid sick days -- these are all things, living wages, that have been won by unions," said political activist Clem Balanoff.

McDonald's Corp. owns about 10 percent of its stores in the U.S., while the rest are run by franchisees.

The protests come as McDonald's fights to hold onto customers amid intensifying competition from smaller rivals and changing tastes. CEO Steve Easterbrook, who stepped into the role in March, has said he wants to transform McDonald's into a "modern, progressive burger company."

Thursday will mark his first shareholder meeting as CEO.

Photo Credit: NBC Chicago]]>
<![CDATA[Marijuana Trade Show Hits Chicago]]> Wed, 20 May 2015 18:34:32 -0500 http://media.nbcchicago.com/images/213*120/chi-marijuana-expo-1.jpg The Marijuana Business Conference & Expo is billed as America's oldest and largest national tradeshow, and it's not open to the public. NBC Chicago's Phil Rogers offers a peek inside.]]> <![CDATA[Target Hiring For New Suburban Location]]> Wed, 20 May 2015 13:05:11 -0500 http://media.nbcchicago.com/images/180*120/74250546.jpg

Target will host a public job fair to add 200 team members to their new suburban store.

The job fair will be held daily beginning on Wednesday, May 20 through Friday, May 22 from 9 a.m. to 5 p.m. at the Lake Bluff Recreation Center at 355 West Washington Avenue.

“During the event, store leaders will conduct pre-scheduled interviews with applicants and discuss Target’s dynamic, team-oriented culture,” the company said in a press release.

The 200 applicants hired will work at the new Target store at 975 Rockland Road in Lake Bluff that is slated to open in July.

Those interested are encouraged to visit Target.com/careers to apply in advance.

Photo Credit: Getty Images]]>
<![CDATA[Target 5: Investigating the Issues That Affect You Most]]> Tue, 08 May 2012 14:57:53 -0500 ]]> <![CDATA[$martMoney]]> Tue, 08 May 2012 09:08:56 -0500 ]]> <![CDATA[Chipotle's ShopHouse Coming to Chicago: Report]]> Tue, 19 May 2015 13:06:53 -0500 http://media.nbcchicago.com/images/180*120/476810321.jpg

Chipotle’s Southeast-Asian fast-casual dining chain has made its way to Chicago.

ShopHouse will open doors in the Loop in the fall, according to the Chicago Tribune.

The company reportedly signed a lease for a space at 22-24 W. Jackson Boulevard.

ShopHouse, which first sprouted in 2011, intends to bring the food cultures of Thailand, Vietnam, Malaysia and Singapore to the fast-casual dining scene. The company mirrors Chipotle’s model of serving sustainably sourced and non-GMO ingredients along with using responsibly raised animals and a menu that is gluten-free, wheat-free and dairy-free.

Similar to the build-your-own methods used by Chipotle, ShopHouse customers start with a bowl of rice, noodles or salad and then have the option to add a meat or tofu, one vegetable, a sauce and garnishes.

The Chicago shop will be the first in Illinois. The restaurant also has locations in California, Maryland, and Washington, D.C.

Photo Credit: Getty Images]]>
<![CDATA[McDonald's Releases New Hamburglar Video]]> Thu, 14 May 2015 09:05:20 -0500 http://media.nbcchicago.com/images/213*120/hamburglar-mcdonalds-today-150507-tease-split_d63e3575accfcacac791531fd3d1923b.today-inline-large.jpg

McDonald's infamous Hamburglar is back in action.

The Oak Brook-based fast food chain tweeted two new videos starring the new and improved Hamburglar, who has apparently spent the last decade going to youth soccer games and perfecting his stubble.

The company recently revealed plans to bring back the burger thief after a 13-year absence.

Last week, McDonald's Corp. tweeted a 30-second ad featuring the Hamburglar, his face unseen, flipping burgers in a suburban backyard with his wife and son. When he hears a radio ad for McDonald's new burgers, he drops his spatula in shock.

In April, McDonald's announced that it would introduce a trio of "Sirloin Third Pound" burgers for a limited time, the latest sign the chain is pushing to improve perceptions about the quality of its food. In last week's ad, those burgers lure the Hamburglar out of his quiet retirement.

Publicity photos revealed a grown man in a more fashionable version of the old costume, including a black trenchcoat and fedora with a yellow band. The previous version of the character appeared to be a mischievous child dressed in an old time black-and-white prisoner's uniform with a hat and cape.

Reactions to the new Hamburglar on social media have been mixed, with some claiming the new Hamburglar is attractive, while others ridiculed the new version of the burger burglar.

The world's largest hamburger chain gave Ronald McDonald a makeover last year and gave him an official Instagram account. Some observers described his new apparel, which included a bowtie and rugby shirt, as hipster-y.

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<![CDATA[McDonald's to Expand All-Day Breakfast Test]]> Wed, 13 May 2015 18:54:56 -0500 http://media.nbcchicago.com/images/213*120/MCDonalds-Breakfast-SanDiego.jpg

McDonald’s will reportedly expand its test of an all-day breakfast menu.

The breakfast test will expand to Nashville this summer, the company announced during a webcast with franchisees, the Wall Street Journal reports. They also revealed plans to shorten drive-through menus and release new, mid-priced menu options.

McDonald’s had been testing the all-day breakfast option at select restaurants in its San Diego market, the company confirmed to NBCChicago in March

"We know our customers love McDonald’s breakfast and they tell us they’d like to enjoy it beyond the morning hours," the company said in an earlier statement. "We look forward to learning from this test, and it’s premature to speculate on any outcomes. We’re excited to serve our customers in this area some of McDonald’s great-tasting breakfast sandwiches, hash browns and other favorites all day long."

McDonald’s breakfast currently ends at 10:30 a.m. in most markets.

The reported move comes as CEO Steve Easterbrook revealed plans to turnaround the fast food chain’s struggling business. It also comes as the company works to maintain its slot at the top of the fast food breakfast chain.

McDonald's has long been the fast-food leader in the mornings, with its popular Sausage Biscuits, Hotcakes and other items pulling in roughly 20 percent of the company's U.S. sales. But the chain has faced stiffer competition in recent years, with competitors such as Starbucks and Subway rolling out breakfast sandwiches as well.

McDonald's, which has more than 14,000 U.S. locations, has also said it plans to step up its marketing of breakfast as it faces intensifying competition.

As for extending its breakfast hours, the world's largest hamburger chain is known for treading extremely carefully when discussing any tests or potential changes. Such matters are considered sensitive in large part because they would require the support of the company's network of franchisees.

McDonald's did not immediately return NBCChicago's request for comment. 

<![CDATA[McDonald's Will No Longer Offer Full Menu at Drive-Through]]> Wed, 13 May 2015 09:30:40 -0500 http://media.nbcchicago.com/images/178*120/56608152.jpg

You may no longer be able to peruse all of McDonald's menu items when ordering at the drive-through.

In a Monday webcast with franchisees, McDonald's executives unveiled plans to display only the fast-food giant's top-selling items on their drive-through menu boards, the Wall Street Journal reports.

The company hopes the new cut-back menus will speed up the ordering process with customers and in turn improve their quality of service, according to the Wall Street Journal.

Although they plan to display much fewer items in the revamped drive-through offerings, they will be adding more to their "mid-price" tier of dishes — those in the $1.50 to $3 range.

The Journal reports that the move towards a simplified drive-through menu has been a long-awaited one for McDonald’s franchisees, who have for years complained that customers typically always choose from either the high-end or low-end items because they don’t have enough mid-tier meals to select from – and those premium items eat up a lot more manpower to make.

The franchisees hope the additional mid-price dishes and smaller menu will reduce the overall time spent creating some of the premium items such as the snack wraps and complex McCafe espresso drinks.

The plans are the latest move from new CEO Steve Easterbrook who has been given the undertaking of helming a massive turnaround plan after months of rapidly declining global sales.

<![CDATA[2015's Best and Worst Cities to Start a Career: Report]]> Mon, 11 May 2015 11:36:47 -0500 http://media.nbcchicago.com/images/213*120/chicago+skyline+generic.jpg

Thousands of college graduates across the U.S. are preparing to start their careers post-graduation, but apparently, some cities are better than others when it comes to finding job success.

A new study from WalletHub ranked 2015’s best and worst cities to start a career and things don’t look too good for Chicagoans.

The city ranked among the 50 worst cities for recent grads searching for work.

Researchers looked at 19 key metrics to determine the strength of job markets in the 150 largest U.S. cities, including the number of entry-level positions per 10,000 residents, monthly median starting salary, job growth rate, economic mobility, workforce diversity, unemployment rate, percentage of population aged 25 to 34 and percentage of population with a bachelor’s degree or higher.

Other factors looked at in the report were strength of social ties, housing affordability, the number of arts, leisure and recreation establishments, and weather.

Chicago made the list at no. 105.

Among the best places to work were Irving, Texas; Grand Prairie, Texas; Austin, Texas; Denver, Colorado; and Houston, Texas.

The worst cities listed in the rankings were Cleveland, Ohio; Stockton, California; Columbus, Georgia; Toledo, Ohio; Fresno, California; and Detroit, Michigan.

<![CDATA[United Ranks Second in Baggage, Reservation Change Fees]]> Tue, 05 May 2015 16:54:18 -0500 http://media.nbcchicago.com/images/213*120/United-Continental-merger.jpg

Chicago's hometown airline comes with a lot of baggage.

United Airlines ranked second place in both baggage fee and reservation cancellation/change fee revenues, according to 2014 data from the Bureau of Transportation Statistics.

In 2014, United earned $651 million in baggage fees and $802 million in reservation cancellation/change fees. Atlanta-based Delta is the only airline to exceed United on the list, coming in 1st place with $862 million in baggage fee revenue and $875 million in reservation cancellation/change fee revenue.

Airline bag and cancellation/change fee revenue in the U.S. hit a combined total of $6.5 billion in 2014, with $3.5 billion going to baggage fees and $3 billion from reservation cancellation/change fees.

Baggage fees accounted for 2.1 percent of the total operating revenue of passenger airlines while reservation cancellation/change fees accounted for 1.8 percent.

U.S. passenger airlines altogether earned $169.3 billion total operative revenue in 2014. Airlines made $127.5 billion total from fares alone.

Below is the list of U.S. passenger airlines generating the most revenue from baggage fees and reservation cancellation/change fees in 2014:

Delta (#1 ranked in both categories)
• Baggage fee revenue in 2014: $862 million
• Reservation cancellation/change fee revenue in 2014: $875 million

United (#2 ranked in both categories)
• Baggage fee revenue in 2014: $651 million
• Reservation cancellation/change fee revenue in 2014: $802 million

American (#3 ranked in both categories)
• Baggage fee revenue in 2014: $574 million
• Reservation cancellation/change fee revenue in 2014: $553 million

U.S. Airways (#4 ranked in both categories)
• Baggage fee revenue in 2014: $511 million
• Reservation cancellation/change fee revenue in 2014: $320 million

Spirit (#5 in baggage fees, #8 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $241 million
• Reservation cancellation/change fee revenue in 2014: $38 million

Frontier (#6 in baggage fees, #10 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $144 million
• Reservation cancellation/change fee revenue in 2014: $22 million

Alaska (#7 in baggage fees, #6 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $120 million
• Reservation cancellation/change fee revenue in 2014: $92 million

Allegiant (#8 in baggage fees, #13 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $107 million
• Reservation cancellation/change fee revenue in 2014: $9 million

JetBlue (#9 in baggage fees, #5 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $83 million
• Reservation cancellation/change fee revenue in 2014: $155 million

Hawaiian (#10 in baggage fees, #11 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $76 million
• Reservation cancellation/change fee revenue in 2014: $20 million

Southwest (#11 in baggage fees, #14 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $73 million
• Reservation cancellation/change fee revenue in 2014: $8 million

Virgin America (#12 in baggage fees, #9 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $60 million
• Reservation cancellation/change fee revenue in 2014: $37 million

Sun Country (#13 in baggage fees, #12 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $15 million
• Reservation cancellation/change fee revenue in 2014: $2 million

Island Air Hawaii (#14 in baggage fees, #15 in reservation cancellation/change fees)
• Baggage fee revenue in 2014: $3.9 million
• Reservation cancellation/change fee revenue in 2014: $600,000

Photo Credit: AP]]>
<![CDATA[Chicago Company Faces Backer Backlash]]> Mon, 04 May 2015 14:42:43 -0500 http://media.nbcchicago.com/images/213*120/CST-01.jpg

A watch designed in Chicago that garnered attention through a successful crowdfunding campaign in 2013 remains a work in progress that has run out of funding, resulting in scores of frustrated backers and pre-order customers who kicked-in more than one million dollars for the project.

Described as “the world’s thinnest watch,” the CST-01 is as thin as a credit card. Its designers layered a watch’s electronics, battery and E-Ink display on a thin piece of stainless steel. Early versions of the watch buzzed online and attracted a lot of interest.

Central Standard Timing, the Chicago-based designing team behind the CST-01, took to Kickstarter in early 2013 in an attempt to raise $200,000. The crowdfunding campaign exceeded its goal and raised $1,026,292 from backers who pledged to help bring the CST-01 watch to life. Pre-order customers raised another $322,000 for Central Standard Timing.

"It just looked pretty sleek so that’s why I chose to back it," said William Chung, who pledged $129.

Those who pledged certain dollar amounts were offered CST-01 watches in return. Chung said he expected his watch to be shipped later that year.

"I thought it would be a really nice birthday gift for myself to have a really nice watch pre-dating Apple Watch," Chung said.

After the crowdfunding campaign, Central Standard Timing posted updates on its Kickstarter page and spent the following months fine-tuning the CST-01. However, the watch’s supporters said estimated shipping deadlines were not being met and production updates were getting less frequent.

"There’s growing pains and there’s issues, but I think the communication or lack thereof was the biggest issue for me,” said Vishal Bhuta, who pre-ordered a CST-01 in September of 2013.

Last month, Central Standard Timing posted an update that production numbers and speed of production were "much lower than estimated."

Central Standard Timing co-founder Dave Vondle told NBC 5 Investigates that as of April 2015, only eighty units had been shipped, while 8,243 watches would need to be manufactured and delivered in order to satisfy all Kickstarter backers and pre-order customers.

“We deeply apologize for the fact that they don’t have a watch,” Vondle said.

Vondle explained that unexpected issues related to the battery, display and manufacturing resulted in Central Standard Timing using all of its money on parts, tooling and tests. The company said it has the majority of the parts needed, but it is struggling with the yield and costs involved to assemble them into final units. According to Vondle, the cost to produce a single watch ballooned from $70 to around $300.

Vondle said the company is working with its attorney regarding order fulfillments.

“We are doing everything in our power to get these units out to our customers,” Vondle said.

According to Vondle, 135 units are sitting at a warehouse in California. He said they will also be working on an additional 200 units.

Many backers are posting angry comments on message boards related to the delay. Some said the money was squandered. Others are taking a more sympathetic tone toward Central Standard Timing, underscoring the risks backers take when pledging money to crowdfunding projects.

Kickstarter’s rules prevent it from intervening in disputes between “creators” and “backers”. A spokesperson for the six- year-old crowdfunding platform said Kickstarter is not a store. Rather, the company describes itself as a place where people can take risks to help bring new, innovative ideas to life.

The Better Business Bureau, which performed an in-depth study on crowdfunding for charitable causes, urges consumers to research a project before they pledge money.

"You should never give any money that you can’t afford to invest and probably look at it, generally, as a donation," said Tom Joyce of the Better Business Bureau serving Chicago and Northern Illinois.

Ethan Mollick of the Wharton School of the University of Pennsylvania researched crowdfunding and found that while the majority of creators fulfill their obligations to funders, more than 75 percent of the creators deliver products later than expected.

"You are getting a discount on a product that doesn’t yet exist and you get to support creators doing something worthwhile," Mollick said. "But you’re taking a risk."

Mollick said crowdfunding campaigns headed by industry veterans increase the chances of a product being delivered.

Photo Credit: Chicago Standard Timing]]>
<![CDATA[Chicago Moves to Further Regulate Crane Operators]]> Fri, 01 May 2015 22:04:41 -0500 http://media.nbcchicago.com/images/213*120/CHI-federated-crane.jpg Chicago is in the midst of a construction boom, and now officials are turning their attention to the people who construct those buildings. NBC Chicago's Charlie Wojciechowski reports.]]> <![CDATA[Sale Fail: Consumer Group Alleges Deceptive Pricing]]> Thu, 30 Apr 2015 15:45:55 -0500 http://media.nbcchicago.com/images/160*120/shopping+sale.jpg

For hardcore shoppers, there may be no bigger buzz than the deep discount. But a new report out this week by Checkbook.org suggested some special prices at major retailers aren’t so special and alleged a pattern of deceptive pricing tactics at three national chains.

"They’re marking their merchandise with these steep discounts -- 30, 40 percent off," Checkbook.org Executive Editor Kevin Brasler told NBC Chicago. "[They're] making their shoppers think that, 'Oh, this is on sale. There’s some urgency here. I better buy this today.'"

But how special are those special prices? Checkbook.org took on the question by using mystery shoppers in stores and online to track prices on specific products each week for 44 consecutive weeks. What they say found is that in many cases the sale prices were the normal prices.

"If it's always on sale, if your special price isn't special, if that's the price you always charge, then I think you are deceiving your customers," Brasler said.

Checkbook.org accused three major retailers -- Sears, Macy’s and Kohls -- of consistently posting "special" prices and discounts that rarely, or never, revert back to a higher price.

Federal Trade Commission regulations, as well as some state laws, prohibit pricing policies that lure consumers into thinking they are getting a good deal when they are not. Both Sears and Macy’s denied using deceptive pricing practices.

"Sears disagrees with any suggestion that its pricing is misleading or deceptive," a company spokesperson said in a statement. "Sears is focused on providing its members with great prices on a wide variety of products and services," adding that it "complies with applicable pricing and advertising laws." 

"... as a multi-channel, leading integrated retailer we are uniquely positioned to provide discounts to our members and customers in a number of different, legally compliant ways, including things like member pricing, store or online only promotions, clearance offers, and offers from third-party marketplace sellers," the statement said. "It is unfortunate that Checkbook.org did not appear to take these factors into account before making its assumptions."

Macy's, in a statement, said pricing varies for each item, "based on the nature and seasonality of the merchandise, its family of business and customer response, among other things. Some items rarely go on sale prior to final clearance; others go on sale more frequently as part of promotional events."

The company said it strives to comply with all laws and regulations, "which generally allow for flexibility in connection with price promotions to allow retailers to respond to business trends. If a pricing error is brought to our attention, we act quickly to correct it."

Kohl's did not respond to a request for comment.

<![CDATA[What Fonts You Should Use on Your Resume]]> Thu, 30 Apr 2015 11:10:14 -0500 http://media.nbcchicago.com/images/213*120/WMAQ_000000012190919_1200x675_436963907904.jpg New study reveals the fonts you should and shouldn't use on your resume. ]]> <![CDATA[Popular German Restaurant to Close in Chicago]]> Thu, 30 Apr 2015 06:48:25 -0500 http://media.nbcchicago.com/images/236*120/mirabell.jpg

A popular German restaurant on Chicago’s Northwest Side has announced it will close after 38 years.

Mirabell, a staple in the city’s Irving Park neighborhood, will close Sunday, the family who owns the restaurant announced.

“It is with mixture of sorrow and joy, that we announce the closing of the Mirabell,” owners Jeff and Anita Heil posed on Facebook. “We enjoyed having you and your family and friends, as our guests, at the Mirabell and we thank you and are very grateful for your business over the years. We just know that Chef Werner, our father/husband, is looking down from Heaven and is so very grateful and thankful too, for your continued support over the past 38 years.”

The eatery is the latest in a string of German restaurant closings in Chicago, following others like the Golden Ox and Zum Deutschen Eck.

“It has been a real pleasure serving our customers for the past 38 years,” Jeff Heil said in a statement.

The restaurant encouraged customers to join them for their final day of business Sunday, which will the last chance for customers to “raise a beer stein and yell ‘Zicke Zacke, Zicke Zacke, Hoy, Hoy, Hoy, Prost.’”  

Photo Credit: NBCChicago]]>
<![CDATA[Chipotle Announces Delivery in Chicago]]> Thu, 23 Apr 2015 17:38:58 -0500 http://media.nbcchicago.com/images/207*120/Chipotle+Sign.jpg

Chipotle fans rejoice! You can now get your chicken bowl delivered right to you.

The fast-casual Mexican food chain has announced a new partnership with Postmates, making them their official third-party delivery service.

The Chipotle delivery will be available in all markets where Postmates operates, including Chicago, New York City, Miami, Los Angeles, Washington D.C., Dallas, Seattle and Philadelphia.

“There have been a lot of people that have been delivering Chipotle through various services over the years and we’ve tried to in a lot of cases shut them down, because we weren’t sure whether the quality was going to be sufficient or whether they were following our rules,” Mark Crumpacker, chief creative and development officer at Chipotle, said in a call to investors. “This is different because we’ve made an official deal with Postmates and they have been delivering Chipotle for quite a while, too.”

Postmates said the delivery will start at $4.99 and is capped at $7.99, depending on distance.

Postmates, essentially an Uber for delivery food, was also pegged by Starbucks to test delivery in some markets.

The move comes as Chipotle announced a 10.4 percent sales increase in the first quarter of 2015.

“Strengthening our ecommerce program is a top priority for us this year,” Crumpacker said.

In addition to the delivery partnership, Chipotle also plans to incorporate a mobile payment option into its ordering apps. The chain plans to launch an ordering app for the Apple Watch, set to debut Friday, and will explore options of mobile payment services like Apply Pay and Google Wallet.

Photo Credit: Getty Images]]>
<![CDATA[McDonald's Closes 350 Stores in First Quarter]]> Thu, 23 Apr 2015 14:35:43 -0500 http://media.nbcchicago.com/images/179*120/1491410191.jpg

McDonald’s has closed 350 underperforming stores worldwide in the first quarter, including several in the United States, the company announced.

The closings are in addition to the 350 restaurants the company originally planned to close in 2015.

A McDonald’s spokeswoman said the closing stores include 130 in Japan and 220 in the U.S. and China. The three countries house a total of about 22,000 McDonald’s restaurants.

The closures come as the Oak Brook-based company revealed global sales had declined by 2.3 percent in the first quarter, with results for April expected to be negative as well. The company also saw a 2.6 percent drop in the U.S., where people are increasingly heading to places that market their food as more wholesome.

The world’s largest hamburger chain also announced plans to unwrap details next month about a turnaround plot they hope will help revive sales.

CEO Steve Easterbrook, who stepped into the role just last month, said Wednesday the company will share "initial details" of the plan May 4.

"As the world's leading restaurant company, we are evolving to be more responsive to today's customer," Easterbrook said in a statement. "McDonald's management team is keenly focused on acting more quickly to better address today's consumer needs, expectations and the competitive marketplace. We are developing a turnaround plan to improve our performance and deliver enduring profitable growth.”

Already this year, McDonald's has announced a number of changes in the U.S. including a simplified grilled chicken recipe and curbing the use of antibiotics in raising chicken. Amid ongoing protests calling for pay of $15 an hour and a union for fast-food workers, it also said it would raise wages and offer vacation time for workers at company-owned stores.

Photo Credit: Getty Images]]>
<![CDATA[Kraft to Remove Synthetic Colors From Mac and Cheese]]> Tue, 21 Apr 2015 03:50:39 -0500 http://media.nbcchicago.com/images/213*120/kraft-alt-AP1102090112555.jpg

The iconic mac and cheese in a blue box will start showing its true colors.

Northfield, Illinois-based, Kraft Foods announced Monday it will remove artificial preservatives and synthetic colors from its “Original Kraft Macaroni and Cheese” in the U.S. starting Jan. 2016.

Kraft will replace the synthetic colors currently used with natural sources such as paprika, annatto and turmeric, the company said. The company hopes the move will “delight consumers with on-trend updates to meet consumers’ changing lifestyles and needs.”

“[Families] told us they want to feel good about the foods they eat and serve their families, including everything from improved nutrition to simpler ingredients,” Triona Schmelter, vice president of marketing meals at Kraft, said in a statement. “They also told us they won’t compromise on the taste of their mac and cheese – and neither will we. That’s why we’ve been working tirelessly to find the right recipe that our fans will love.”

The company’s announcement comes on the heels of other changes in its mac and cheese recipes.

Kraft’s “Mac and Cheese Boxed Shapes” in the U.S. launched last year with six grams of whole grains per serving, reduced saturated fat by 25 percent, lowered sodium by 100 milligrams per serving and no synthetic colors. Most recently, artificial preservatives were removed from the same product this past year.

The company’s Canadian division, Kraft Dinner, will begin removing synthetic colors from its “Kraft Dinner Original” by the end of next year. Synthetic colors were removed from “Kraft Dinner Boxed Shapes” last year while its “Original” recipe reduced sodium by 19 percent since 2012.

“Listening, extensive research and continuous improvement have been part of the Kraft Mac and Cheese 75-year heritage,” Schmelter said. “From packaging like convenient ‘Cups’ to products like ‘Deluxe,’ ‘Organic’ and ‘Whole Grain’ to light prep instructions, we’ve innovated this iconic brand through the years to remain North America’s favorite mac and cheese.”

Kraft Foods made headlines last month when it recalled about 6.5 million boxes of original flavor "Kraft Macaroni and Cheese" and merged with H.J. Heinz Company.

Photo Credit: AP]]>
<![CDATA[Lilly Pulitzer Target Collection Sparks Shopping Frenzy]]> Mon, 20 Apr 2015 11:15:08 -0500 http://media.nbcchicago.com/images/213*120/lilly+pulitzer+for+target.jpg

Lilly Pulitzer's highly anticipated Target collection debut led to disappointment for many shoppers.

For many fans, the Sunday release was filled more with long lines, empty racks and website problems than purchases of the colorfully printed products.

The much-hyped collection was slated to go on sale early Sunday morning, but some online users reported problems with Target’s website. On top of the extreme online traffic, stores across the nation saw large crowds and long lines, with some selling out entirely in just a few minutes.

By Sunday afternoon, Target said products online were nearly sold out.

Target said the response to the debut was “nothing short of remarkable” both online and in stores, but heavy traffic caused slowness on the site that resulted in “an inconsistent experience for our guests.”

The Minneapolis-based company apologized for any disappointment the website troubles caused, but noted the site did not crash. Instead, the company said it took the collection offline for 15-20 minutes to “manage traffic to the site.”

“We took several measures throughout the morning to manage the extreme traffic levels and make the collection accessible to our guests,” the company said in a statement.

The company said it does not plan to replenish the limited-edition collection’s products online or in stores, a move that left many customers disappointed.

The fan frenzy gave several stores a Black Friday feel and had many taking to Twitter using the hashtag #LillyPulitzerforTarget.

Target, which said it would not apologize for items selling out quickly, did address fan frustration as items appeared on eBay for increased prices.

"Seeing items on online auctions reinforces that this collaboration is resonating with customers," the company said in a statement. "Items are becoming collector's items. However, it's disheartening to Target as a brand. Target does these collaborations to make designers available to people at a great price. Putting items on EBay takes away from the entire spirit of the program."

Photo Credit: Target.com
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<![CDATA[McD's Gives Free Food to Those With Taco Bell Receipts]]> Tue, 14 Apr 2015 12:58:04 -0500 http://media.nbcchicago.com/images/213*120/McDonalds13.jpg

Apparently, some McDonald’s restaurants are giving away free Egg McMuffins to customers who bring in a Taco Bell breakfast receipt before Friday.

The promotion was first announced on April 3 and took place at McDonald’s stores in northeast Pennsylvania, limiting customers to one sandwich per person, per day. It was not immediately clear if stores in other regions were also participating.

The offer is the latest move in a fast food breakfast battle between the two chains.

Last year, Taco Bell aired a TV spot set to the tune of “Old McDonald Had a Farm,” showing a man who had been eating Egg McMuffins since 1984. After trying Taco Bell's breakfast, the man trims his mullet, switches to tighter pants, gets a smart phone and takes down his "Loverboy" poster.

The commercial was a follow-up to another ad that featured real-life men named Ronald McDonald professing their love of Taco Bell's breakfast.

McDonald's has long been the fast-food leader in the mornings, with its popular Sausage Biscuits, Hotcakes and other items pulling in roughly 20 percent of the company's U.S. sales. But the chain has faced stiffer competition in recent years, with competitors such as Starbucks and Subway rolling out breakfast sandwiches as well.

McDonald’s recently announced plans to up its breakfast game and test all-day breakfast. The Oak Brook-based fast food chain, which has more than 14,000 U.S. locations, has also said it plans to step up its marketing of breakfast as it faces intensifying competition. 

McDonald's did not immediately return NBCChicago's request for comment.

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<![CDATA[Report: Best Places to Work in Chicago Area]]> Mon, 06 Apr 2015 15:00:03 -0500 http://media.nbcchicago.com/images/213*120/Generic+Happy+People.jpg

Three words: Unlimited vacation time.

A new report has ranked the Best Places to Work for 2015 in the Chicago area and the top-ranked business not only offers employees the benefit of unlimited vacation time, but also a flexible spending account that provides pretax dollars for public transportation, child care and other necessities.

The list, released by Crain’s Chicago Business, ranked businesses in Cook, DuPage, Kane, Lake, McHenry and Will counties with more than 50 full-time employees as of Sept. 1.

Businesses were ranked on pay, fairness of pay, promotions, health care and other benefits, hiring practices, vacation time, relationships with management and co-workers, career development and other day-to-day workplace issues.

Chicago-based digital advertising firm Rocket Fuel, which has just over 1,000 employees, was named the best place to work for 2015.

“The company offers breakfast, coffee and snacks daily, plus a hot gourmet lunch Monday through Thursday. Its vast, sunlit, 13th-floor River North office has a contemporary lunchroom, meditation rooms, a spacious conference room that doubles as a yoga studio and phone booths for conference calls,” Crain’s wrote.

Following Rocket Fuel on the list was another digital advertising firm in Chicago, Centro.

Centro’s benefits include matching 401(k) contributions, medical, dental and free vision insurance, 12 paid holidays, 10 personal days and one Save the World day a year for charity, three weeks’ paid vacation, support for continuing education, plus snacks and soft drinks in the big, sunlit Centro Perk break room.

Others in the top 10 list include Chicago’s DigitasLBi, EMC, Oak Brook’s SWC Technology Partners, Assurance Agency, Radio Flyer, Point B, LaSalle Network and Factset Research Systems.

Crain’s also ranked the best places to work for Millennials and Gen X-ers.

For millenials, the top place was software and engineering consulting firm DMC and for Gen X-ers the best place was auditing, accounting and consulting firm Plante Moran.

<![CDATA[6 Things College Seniors Should Do Before Graduation]]> Fri, 03 Apr 2015 09:17:28 -0500 http://media.nbcchicago.com/images/213*120/graduation+generic+new.JPG

Summer is almost here and that means thousands of college seniors across the country will soon flood the job market in search of their first real job.

For the best chance of success in the job search, college seniors have a lot of preparation to do.

Here are a few tips to help those preparing to finish school get ready to enter the workforce – and hopefully land their dream job after graduation day.

Take advantage of networking organizations: Use networking events on campus as an opportunity to expand your contacts and to become more comfortable with making conversation with people you just met. You’ll also learn how to interact with prospective employers and what experience and skills hiring managers value.

Join your profession’s student group: You can build connections within your profession by attending industry student events. Treat every interaction like an interview – these people likely will be your contemporaries.

Become friendly with career services: Get acquainted with the career services on your campus – they are there to help you find a job. Use their resources, their connections and their expertise to help you prepare throughout the year to land that ideal job. Make an appointment with a staff member to get personalized advice and guidance.

Tap your network: You don’t have to go far to network – for industry insight, just look at your own network of family, friends, alumni and professors. Let them know you’re job hunting, they might know someone who’s already established in your desired field. Set up informational meetings when appropriate, or get in touch with an alumni in your desired field to build relationships and to learn what it’s like to work professionally in the industry.

Perfect your resume: Don’t wait until the last minute to perfect your résumé. You want to be sure that if someone requests it after a school networking event, or a job opportunity arises, you’re prepared to capitalize on it immediately. There are countless ways to write a resume, but our tip is to keep it short and simple.

Clean up your social media presence: It’s never too early to make sure your social media presence is work-friendly. Employers pay close attention to a potential candidate’s social media sites throughout the hiring process, so represent yourself well. If you wouldn’t show something to your mom or your teacher, take it down. Also, join LinkedIn to establish a professional online presence, and to connect with recruiters, alumni and industry leaders.

The sooner you get organized about your impending job search, the easier it will be. So before your last semester rolls around, begin to explore you desired career, network with industry professionals and work to build your resume. Give yourself the greatest opportunity to land the ideal job right from the start. Good luck! 

Gabe McDonald is an IT Branch Manager at Addison Group, a nationwide provider of professional staffing and search services. Addison combines a national network and localized service for broad reach with a personal touch. Specialized practices deliver the right candidate at the right time in Administration & Human Resources, Finance & Accounting, Healthcare, and Information Technology. Addison has received Inavero’s Best of Staffing award for both Client and Candidate service for the past four years. Learn more at www.addisongroup.com.

<![CDATA[Pillsbury Doughboy Creator Dies at 89]]> Thu, 02 Apr 2015 15:38:42 -0500 http://media.nbcchicago.com/images/213*120/doughboy.jpg

The Chicago man who created the advertising icon Poppin' Fresh, more widely known as the Pillsbury Doughboy, passed away Wednesday at the age of 89.

Rudolph R. Perz created the doughboy during the 1960s while working for the Leo Burnett advertising agency in te city. He is among the "30-second stars" the Museum of Broadcast Communications plans to honor later this year.

Perz was formerly of the suburb of Wilmette and lived in Glenview until his death.

"The one image I have of my dad was of him tapping the can of refrigerated dough against the kitchen table," his daughter, Martha Nora, told the Wilmette-Kenilworth Patch. "That’s how his mind worked for everything. The wheels were always turning and your never were sure what idea he would come up with. There was always a twinkle in his eye and he loved the element of surprise."

Visitation was scheduled for Saturday, April 4, from 3 p.m. to 6 p.m., at Donnellan Family Funeral Home, located at 10045 Skokie Blvd. in the suburb of Skokie, according to an obituary on Legacy.com.

<![CDATA[Best and Worst April Fools' Jokes of 2015]]> Wed, 01 Apr 2015 12:18:25 -0500 http://media.nbcchicago.com/images/180*120/youngprofessional-frustrated1.jpg

It is officially April 1, notoriously known as a time for bad jokes, pranks and fools. It's a day where truth and ridiculously annoying (and occasionally funny) fiction collide.

With each passing April Fools’ Day comes a new round of creative pranksters hoping to one-up the competition, but some jokes will inevitably leave many questioning why the day of tricks is still a thing. 

Here are a few of the best and worst pranks from around the web this year:

Groupon Launches Grøüber

Groupon took the more obvious route when it came to their April Fools’ joke, announcing the launch of Grøüber, a transportation service with cats for drivers. Essentially Uber with feline drivers, Grøüber uses red lasers as a GPS for the four-legged friends behind the wheel.

Rdio Releases Cat-Owned Streaming Service

Not one to be outdone in the cat-themed April Fools’ pranks, Rdio launched the first-ever cat-owned global streaming service. The Rdio-Meowz and the “Meow Mix” station was reportedly founded by Grumpy Cat, Lil Bub, Piano Cat, I Can Has Cheezburger cat, Maru, and Nyan Cat, which apparently felt cats were misrepresented in the music world.

Backwards Google

Type com.google and everything appears backwards.

Retro Amazon

Amazon’s homepage went retro for the day, offering things like whoopee cushions and books on cubicle warfare. The site also lists Chain of Fools by Aretha Franklin as the day’s music top seller.

Honda Releases HR-V Selfie Edition

In the spirit of the selfie sensation, Honda announced the release of the HR-V Selfie Edition, a car with 10 cameras across the interior and exterior to allow drivers to snap self-portraits in their car.

Miz Mooz Debuts Selfie Shoes

Selfie Shoes--When your leg becomes a selfie stick. Miz Mooz released a new shoe that holds your phone so you can stick your leg out for a selfie.

Esurance to Develop New “Presurance”

Esurance, owned by Chicago-based Allstate, announced Wednesday plans to develop a new product called “Presurance,” which alerts you seven days before your next “mishap.”

“The future is literally in the palm of your hand,” the company’s website reads.

CERN Confirms Existence of The Force

CERN, the European Organization for Nuclear Research, announced in breaking news that researchers confirmed the existence of the Force. May the force be with you pranksters.

Google Maps Becomes Pac-Man

Forget the arcade. Google Maps has turned the streets of your neighborhood into a Pac-Man game of its own.

Find out how to play here.

Microsoft Launches MS-DOS Mobile

Microsoft announced the launch of MS-DOS Mobile, a new OS designed for Lumia smartphones. "Black and white text has never looked so good," Tom Messett, marketer for Microsoft Lumia, said in a YouTube video about the new system. 


In another Google prank, the company introduced the new Smartbox—a smart mailbox that combines email and snail mail together.

Samsung Releases Galaxy BLADE Edge

Samsung revealed its latest product-- the “smartknife.” The “ultimate cooking companion” runs on the latest OS and comes with the features of a Galaxy S6, but its edge is so sharp and strong that it can also serve as a chef’s knife.

Motorola’s #MotoSelfieStick

Motorola debuts handcarved wooden and handmade leather selfie sticks dubbed #MotoSelfieSticks.

“It’s one of the most practical, useful accessories around,” a woodcarver says in a YouTube video for the product. “It’s like when the sun turns the rain into a rainbow.”

Hinge Launches App for Toddlers

Hinge launched its latest app called Playdating, a new tool helping toddlers find play dates.

Photo Credit: Getty Images
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<![CDATA[Starbucks to Introduce New "Cold Brew" at Chicago Locations]]> Mon, 30 Mar 2015 13:57:42 -0500 http://media.nbcchicago.com/images/213*120/starbucks+cold+brew.jpg

Starbucks customers in Chicago will soon see a new drink popping up on menus in the area.

Beginning Tuesday, the coffee company plans to introduce its new “Starbucks Cold Brew” to the menus of nearly 2,800 locations, including stores in Chicago and other cities where “iced coffee is most popular.”

The Cold Brew drink features coffee that is slowly steeped for 20 hours using cool water. The beverage is different from traditional iced coffee, which is made by brewing hot coffee at double-strength and pouring over ice.

“Iced coffee and espresso beverages have a stronger, roastier flavor with a bit of nuttiness that comes from brewing with hot water,” Michelle Sundquist with Starbucks’ Research and Development team said in a statement. “Our Cold Brew is smooth and rich, it’s very refreshing with chocolate and light citrus notes.”

Participating stores will only brew one small batch of the Cold Brew each day so quantities of the drink will be limited, the company said.

State's included in Tuesday's launch are Connecticut, Delaware, Illinois, Kentucky, Maine, Maryland, Massachusetts, Michigan, New Hampshire, New Jersey, New York, Ohio, Pennsylvania, Rhode Island, Vermont, Virginia, West Virginia, Washington, DC and Wisconsin.

The release of the beverage comes after the company introduced a limited-time Birthday Cake Frappuccino to celebrate the blended drink’s 20th birthday.

The Frappuccino special ends Monday. 

Photo Credit: Starbucks]]>
<![CDATA[McDonald's to Test All-Day Breakfast ]]> Mon, 30 Mar 2015 15:02:10 -0500 http://media.nbcchicago.com/images/213*120/mcdonalds+sign+new+1.jpg

Could you soon get an Egg McMuffin breakfast sandwich after 10:30 a.m.?

A McDonald's spokesperson told NBC Chicago the company plans to begin testing all-day breakfast next month at select restaurants in the San Diego area. 

"We know our customers love McDonald’s breakfast and they tell us they’d like to enjoy it beyond the morning hours," the company said in a statement. "We look forward to learning from this test, and it’s premature to speculate on any outcomes. We’re excited to serve our customers in this area some of McDonald’s great-tasting breakfast sandwiches, hash browns and other favorites all day long."

The move comes as the fast food giant based in Oak Brook, Illinois, fights to maintain its slot at the top of the fast food breakfast chain.

The president of McDonald's USA, Jeff Stratton, told the Associated Press last year that the chain was in the early stages of looking at whether it can extend its breakfast hours.

According to the company’s website, the reason breakfast isn’t served all day is because of the size of their kitchen grills.

“They simply don’t have the room for all of our menu options at one time — especially considering we use our grill to prepare many items on our breakfast menu,” the website reads.

McDonald's has continuously entertained the idea of serving breakfast throughout the day. The company offers an "After Midnight" menu at select locations. The menu, available from midnight to 4 a.m., consisted of a limited mix of breakfast and lunch items so kitchen operations wouldn't be overwhelmed.

McDonald's has long been the fast-food leader in the mornings, with its popular Sausage Biscuits, Hotcakes and other items pulling in roughly 20 percent of the company's U.S. sales. But the chain has faced stiffer competition in recent years, with competitors such as Starbucks and Subway rolling out breakfast sandwiches as well.

McDonald's, which has more than 14,000 U.S. locations, has also said it plans to step up its marketing of breakfast as it faces intensifying competition.

As for extending its breakfast hours, the world's largest hamburger chain is known for treading extremely carefully when discussing any tests or potential changes. Such matters are considered sensitive in large part because they would require the support of the company's network of franchisees.

<![CDATA[Frappuccino Turns 20, Starbucks Releases New Flavor]]> Thu, 26 Mar 2015 18:31:52 -0500 http://media.nbcchicago.com/images/213*120/Birthday_Cake_Frappuccino_%283%29.jpg

Get it while it’s… cold?

Starbucks’ popular frappuccino has turned 20 and to honor the beverage's big birthday, the company has debuted a new specialty drink—the Birthday Cake Frappuccino.

The limited-time beverage, a vanilla bean and hazelnut mixture topped with raspberry-infused whipped cream, will be available at Starbucks stores in the U.S. and Canada from Thursday to Monday.

The iconic drink was first released in the summer of 1995 with coffee and mocha flavors available. The drinks was initially made without whipped cream.

“The first week of launch we were tracking sales, and it was something like 200,000 drinks the first week – when we were hoping for 100,000,” Dan Moore, director of brand management at Starbucks, said in a statement. “The next week it was 400,000 and the next it was 800,000. We had figured it would do well in Southern California – but it sold just as well in Chicago, Vancouver B.C. and Boston. It was huge.”

The drink changed the company’s customer base, giving them a way to bring in people who weren’t typically coffee drinkers.

In 1999, Starbucks released the Caramel Frappuccino, complete with the now-typical “dome lid” for whipped cream.

“At the time, domed lids were radical thinking, so was the idea of adding whipped cream,” said Dina Campion of Starbucks’ Digital Team. “But for our customers it represented a momentary break – an escape in their day.”

In 2002, came the Blended Crème beverage, followed by the Frappuccino Light. By 2010, customers could customize their frappuccinos to be made with milk or soy, various coffee types and their preferred syrups and toppings.

The blended beverages are now available in 66 countries with more than 36,000 different drink combinations.

Other countries have unique flavors like the Coffee Jelly Frappuccino and Red Bean Green Tea Frappuccino in Asia, the Algarrobina Frappuccino in Peru or the chocolate Brigadeiro Frappuccino in Brazil. 

Photo Credit: Starbucks]]>
<![CDATA[McDonald's Launches Big Mac Fashion Collection]]> Wed, 25 Mar 2015 10:30:33 -0500 http://media.nbcchicago.com/images/213*120/big+mac+shop+site.jpg

You might be able to smell like Burger King’s Whopper, but now you can also look like McDonald’s Big Mac.

The company on Tuesday released a new lifestyle collection, complete with clothing, bedding, wallpaper, boots, and even dog jackets, all of which are stamped with images of the fast food chain’s iconic Big Mac.

The line launched in Stockholm Sweden during a Big Mac fashion show, which featured models walking a “McCatwalk” in white garments covered in images of the meaty meal.

The move was part of a global “imlovinit” campaign that featured 24 hours of McDonald’s surprises in 24 cities.

The event also included a Ne-Yo concert in Los Angeles, an ice coupon machine in Rio de Janeiro, a ball pit in the shape of a giant coffee cup in Sydney, Australia, a giant Big Mac selfie in Dubai and a “Joy Maze” in Bucharest, Romania.

Photo Credit: Big Mac Shop
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