As the Blackhawks' fame grows, so does the store that sells their apparel and paraphernalia.
The Chicago team announced Friday it plans to more than double the size of its Michigan Avenue store next fall and provide four levels of retail space.
"This is an incredible opportunity to engage with our fans on the Magnificent Mile, a world class location on one of the most iconic streets in the world," Blackhawks' president and CEO John McDonough said in a statement. "We envision the Blackhawks Store will become a must-visit destination for locals, tourists and fans alike."
The store is located at 333 N. Michigan Ave. in an art deco building designed in 1928. The renovation and expansion of the store will cost $48 million. Included in that cost is the renovation of office suites above the store and the restoration of some of the building's historical features.
The updated store will grow to 362,210 square feet and will have four levels of retail space, including restaurants.
"We are up for the challenge of restoring one of the city's most important Landmark buildings in one of the most highly-regarded locations in Chicago," Don Vitek, SVP of Wirtz Realty, said.