Go to There: Workshop on How to Become a Better Sports Marketer

Admittedly, sports marketing isn't something I've covered often or possibly at all on Inc. Well. (In fact, the phrase "sports marketing" reminds me only of that Robin Williams and John Travolta flick, Old Dogs, where they play sports marketers) That changes today, with a shout-out to an April 12 event being held by the Daily Herald Business Ledger at the Meadows Club at 2940 W. Golf Rd. in Rolling Meadows. A veritable smorgasbord of experts in the field will be presenting on topics like what audiences you reach by advertising in college football games, what it costs to buy the sign in a centerfield at a baseball game and more.

The aforementioned experts include: Jeff Compher (athletic director at Northern Illinois University), Roger Wexelberg (GM/president of the Chicago Rush Arena Football Team), Andy Viano (president of the Schaumburg Boomers Baseball Club), Vince Pellegrino (executive VP of the Western Golf Association) and Dan Migala (publisher of the Migala).

Registration runs $55 per person, and lunch is included. To scope it out, pop on over to here

David Wolinsky is a freelance writer and a lifelong Chicagoan. In addition to currently serving as an interviewer-writer for Adult Swim, he's also a columnist for EGM. He was the Chicago city editor for The Onion A.V. Club where he provided in-depth daily coverage of this city's bustling arts/entertainment scene for half a decade. When not playing video games for work he's thinking of dashing out to Chicago Diner, Pizano's, or Yummy Yummy. His first career aspirations were to be a game-show host.

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