I periodically flip through one of the better books about creativity, published last year by visual artist and author, Austin Kleon. It’s called Steal like an Artist: 10 Things Nobody Told You about Being... Read »
We all want to be more effective communicators. But the key to good communication is less about how "well" you communicate and more about what the other person receives and understands. It's not the singer or... Read »
There is no more put-down technology than the QR code. The red-headed stepchild of web marketers, the QR code is an easy go-to punchline, like this Tumblr filled with people scanning QR codes. Read »
Facebook has been catching a lot of flak lately for its attempts to monetize a service it promised would always be free. Besides charging one dollar to message somebody off your friends list (don’t even get... Read »
Social media websites like Facebook and LinkedIn always rank well for businesses. The content you are posting on your social media networks also has an impact on your overall ranking strategy. Your individual... Read »
I’ve worked in management roles for multiple companies, but somehow managed to avoid actually being a manager. I supervised a wonderful pool of interns throughout my career, but have never actually been in... Read »
People search the Internet all the time to find information about businesses. They’re checking out company websites, blogs, local directories and listings, review sites, maps, social networks and other... Read »
In March, I went on my first vacation of more than a few days since starting our test prep company in 2009. For the first time, I left the day-to-day responsibilities of running the business to someone else — my... Read »
We all know popular culture has a love affair with certain words and phrases. How many times do you hear a person, a product or an event described as “amazing?” I want to throw something at the TV every time... Read »
Among the many questions that businesses have about technology and marketing, two areas really stand out: mobile and blogging. Both have two main options for how to accomplish your goals. Read »